Advanced Digital Marketing Course

With KYICS, you can learn and master the Advanced Digital Marketing Course, acquire knowledge, and unlock career growth in the digital marketing field.

  • Advanced programs at an affordable cost in Kandivali, Mumbai
  • Complete Digital Marketing Course in just 4 months.
  • The module covers Complete SEO, Google Ads, Meta Ads, SMM, and Advanced SEO & Digital Marketing Tools.

Why choose our Digital Marketing Program

Practical + Theory Session

Hands-on Training with Industry Experts

Job Ready Skills

Affordable Fees

Personalised 1-on-1 Mentorship for Your Success.

Access 30+ Digital Marketing Tools

Full Digital Marketing Course from Basic to Advanced

Practical + Theory Session

Personalised 1-on-1 Mentorship for Your Success.

Affordable Fees

Job Ready Skills

Hands-on Training with Industry Experts

Basic to Advanced Full Course

Access 30+ Digital Marketing Tools

Module Covered

Module 1: Introduction to SEO

Types of SEO

  • On-page SEO 
  • Off-page SEO 
  • Technical SEO 
  • SEO Tools
Module 2: On-Page SEO

Keywords

  • Keyword Research 
  • URL 
  • Title 
  • Meta Description 
  • Heading Tags 
  • Page Content 
  • Internal & External Links 
  • Image Optimization
Module 3: Off-Page SEO
  • Backlinks 
  • Do Follow & No Follow 
  • Page Authority 
  • Anchor Texts/Relevancy 
  • Quora & Reddit
Module 4: Technical SEO
  • Robots.txt 
  • Sitemap 
  • Page Speed 
  • Schema 
  • Introduction to GA & GSC
Module 5: SEO Tools
  • Google Analytics 4 (GA4) 
  • Search Console 
  • SEOQuake 
  • Yoast SEO / RankMath 
  • Web Developer ToolBar
Module 6: Local SEO
  • Advanced Excel/Sheets Hacks 
  • GPT hacks 
  • Audit Report Templates 
  • Professional PPT report templates
Module 7: Website Audit Report

Detailed Audit Report of an Website

Module 8: Advanced SEO Tools
  • Microsoft Clarity 
  • Semrush 
  • Screaming Frog 
  • GTM 
  • Data Studio/ LookerStudio
Module 9: Introduction to PPC
  • What is Pay-per-click 
  • PPC Platforms and Channels 
  • What is ‘PPC Strategy’ 
  • Using Landing Pages 
  • Budget Management
Module 10: Campaign & Ads
  • Set Up Google Ads 
  • Account Set Up FB Ads 
  • Account Campaign Setup 
  • Keyword Research 
  • Keyword Match Types 
  • Writing and Testing Your Ads
Module 11: Social & Ads
  • Facebook Campaigns Types 
  • Image Ads 
  • Video Ads 
  • Carousel Ads Meta 
  • Lead Ads 
  • Dynamic Ads 
  • Facebook Bidding Strategies
Module 12: Understanding Sales Funnel
  • Decision-Making Funnels 
  • Establishing Conversions Along Your Funnel
Module 13: Display Ads Campaign
  • Intro to Display Ads 
  • Display Campaign Setup 
  • Display Ad Formats 
  • Display Campaign Targeting 
  • Display Campaign Optimisation
Module 14: App Ads Campaign
  • Intro to Universal App Campaigns 
  • Setting Your Universal App Campaign 
  • Universal App Campaign Best Practices
Module 15: Video Ads Campaign
  • Video Campaigns 
  • Multichannel Campaigns – Performance Max
Module 16: Advanced Meta(Facebook) Ads
  • Instant Experiences Ads 
  • Messenger Ads 
  • Stories Ads 
  • Shopping Ads 
  • Retargeting Shopping Ads 
  • Pixel Integration for Goal Tracking 
  • Third-Party Retargeting Platform (RTB & Cretio, etc.)
Module 17: Introduction to SMM

Platform

  • Facebook 
  • Instagram 
  • LinkedIn 
  • Twitter [X] 
  • YouTube
Module 18: Content of SMM
  • Topic Research 
  • Content Plan 
  • Content Creation 
  • Hashtags 
  • Content Calendar
  • Quora & Reddit 
  • YouTube
Module 19: Advanced SMM
  • Paid Ads 
  • Reporting (Insights) 
  • SMM Tools (Buffer, Hootsuite) 
  • YouTube Studio  
  • Canva  
  • Thumbnail Creation
Module 20: Social & Meta Ads (SMM)
  • Facebook Campaigns Types 
  • Image Ads 
  • Video Ads 
  • Carousel Ads 
  • Lead Ads 
  • Dynamic Ads 
  • Facebook Bidding Strategies
Module 21: Meta (Facebook) (SMM)
  • Instant Experiences Ads 
  • Messenger Ads 
  • Stories Ads 
  • Shopping Ads 
  • Retargeting Shopping Ads 
  • Pixel Integration for Goal Tracking 
  • Third-Party Retargeting Platform (RTB & Cretio, etc.)

Tools Covered

Over 30+ tools are covered in the full Digital Marketing course.

 In this Advanced Digital Marketing Course, you’ll gain hands-on experience with professional tools used by top marketers. Learn to manage a campaign using Google Ads Manager, track performance with Google Analytics 4 and Tag Manager, and conduct deep keyword and competitor research through SEMrush and Ahrefs. You’ll also explore Meta Business Suite, HubSpot, and Mailchimp to enhance social media, CRM, and email automation. With these tools, you can plan, execute, and effectively optimise data-driven marketing campaigns.

Generative AI tools covered in this course

This Module also covers AI-powered tools that transform digital marketing.  You’ll work with ChatGPT, Gemini and Grammarly for content creation, and Canva Magic Studio for AI-driven design and many more. By mastering all these tools, you’ll learn how to automate workflows, enhance creativity, and stay ahead in the AI-driven marketing era.

Our Expert Faculty

Pramod Ram - Director, KYICS

Pramod Ram (Founder & Director)

Pramod Ram is the Founder and Director of KYICS, with over 13 years of experience in SEO, digital strategy, and performance marketing. He has empowered MSMEs and large enterprises to grow their online presence and achieve measurable results. Pramod specialises in crafting data-driven strategies tailored to each client’s goals. Under his leadership, KYICS has earned a reputation for delivering consistent, impactful digital solutions. His approach blends innovation, analytics, and creativity to drive sustainable success.

KYICS Certification

KYICS_certificate

Get certified by KYICS upon completing the Advanced Digital Marketing Course and open doors to exciting career opportunities in the digital space. This program is designed to help you master advanced tools, strategies, and analytics, enhancing your expertise and helping you stand out in a competitive industry. Build the confidence to manage real-world campaigns, enhance your portfolio, and prepare for leadership positions or freelance success.

KYICS_certificate

Pricing Plan

Ideal for Students, Professionals & Entrepreneurs, and Freelancers

 

  • In-depth SEO, SMM & PPC Expertise:  Gain a deep understanding of keyword strategy, advanced link building, and paid ad optimisation.

  • Generative AI Integration: Find out how AI tools can improve content creation, campaign optimisation, and marketing productivity.

  • Multi-Platform Expertise: Get hands-on experience with Google, Meta, and LinkedIn Ads for comprehensive digital reach.

  • Real Project Experience: Work on real-world campaigns to build your confidence level.

  • Professional-Level Certification: Earn recognition for your advanced skills and stand out in a competitive job market.

Ready to master digital marketing? Try our Platinum Digital Marketing Course and elevate your Expertise.

digital marketing course

 

Work on Real Client Projects

 

Future-ready Skills

 

Career Growth Guidance

 

Build a Strong Portfolio

 

Industry-Recognised Certification

digital marketing course

Work on Real Client Projects

Future-ready Skills

Career Growth Guidance

Build a Strong Portfolio

Industry-Recognised Certification

Frequently Asked Questions

When can I start the Advanced Digital Marketing Course?

You can join the course whenever you want. For that, you have to register on our form.

How long will it take to complete the Digital Marketing Course?

It will take around 4 to 5 months to complete this course.

What will I learn in this Advanced Digital Marketing Course?

You’ll master advanced techniques in SEO, PPC, social media strategy, content marketing, conversion rate optimisation (CRO), influencer marketing techniques, email marketing automation, data analytics, and advanced campaign management.

What tools and platforms will I be learning in this course?

You’ll get to learn tools like Google Analytics, SEMrush, Ahrefs, HubSpot, Google Ads, Facebook Ads Manager, and others to optimise your campaigns effectively.

Will the content be available to me after completing the Digital Marketing course?

Candidates will have access to the Learning Management System for up to 3 years after completing the Digital Marketing Course.

Can I pay the fee in instalments?

Yes, you can pay the fee in instalments. For more information, feel free to speak with our faculty.

Presets Color

Primary
Secondary